Milani Keep It Full Maxxx Balmshell Lip Plumping Balm Sparkling Pink

This fire formula brings the heat in a cushiony balm loaded with cooling, intensely tingling lip-loving ingredients that instantly give you full, pillowy lips. Moisture-rich Mango butter, Vitamin E & a blend of oils (avocado, jojoba & camellia seed) nourishes while Hyaluronic Filling Spheres, Capsicum & Maxi-Lip work to deliver an amplified pout with a soft shine finish. The signature oversized doe-foot applicator applies the perfect amount of formula to achieve plump looking lips in just one swipe. Consumer Claims: 100% said lips appeared more hydrated. *96% experienced increased lip volume & fullness for a maximum plumping effect. *93% felt they achieved doctors office worthy plumping without the needle. **Based on consumer perception survey Cruelty-free. Made in USA Apply directly to bare lips and wait 10 minutes for the ultimate plumping effect. ©2025 Milani Cosmetics

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